When using the wrong word can cost you money – and how to avoid common mistakes
This post was inspired by seeing a writer use the wrong word – using compl E mentary when the correct word should be compl I mentary. As you probably know, … Continue reading
Great advice on how to answer tough questions – from skilled US politicians
“Never answer the question that is asked of you. Answer the question that you wish had been asked.” – Robert McNamara We all have to answer tough questions – in … Continue reading
Asking and answering tough questions – how the professionals do it
Do you like watching two skilled tennis players competing? I enjoy watching the tennis. I also enjoy watching skilled journalists and politicians “battling it out” in an interview. Here are … Continue reading
Lessons for songwriters from Sam Smith’s Grammy Song of the Year – Stay With Me
You’ve probably been hearing a lot of Sam Smith’s song STAY WITH ME that took out the 2015 Grammy Awards song of the year. While I am more into The … Continue reading
The new political communication Pt 1 – don’t bullshit me, I’m not stupid
Whether you are a politician or a business person or a spokesperson for a cause or a media adviser – we can all learn lessons from the recent Queensland election … Continue reading
Fun, new words: Nontent
Don’t you love it when people make up clever new words to describe new things? I’m a word nerd who loves the creativity of people who make up new words. … Continue reading
Avoid #danglers in #news #writing – so easy to fix
If you write professionally – especially if you are in the media – it’s easy to avoid “danglers” The BBC trains its people to avoid danglers and here are examples … Continue reading
Quite possibly the coolest job ad ever! What do you think of the #writing style?
This post and this heading were inspired by a job ad that hooked my attention with the heading: Quite possibly the coolest marketing role ever! As I’ve shared in previous … Continue reading
#Writing job ads – does politeness pay?
This post want inspired by reading one of the most “polite” job ads I’ve read recently. Reading job ads often helps me with my work – my work as a … Continue reading
How to use your LinkedIn photo to connect
Do you want to connect with people on LinkedIn? I know many professionals use LinkedIn in a very cautious and proper way. I used to find LinkedIn too boring – … Continue reading
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