How to handle protesters when they crash your event part 1 of 2
Handling protesters requires skill and discipline, fast action and restraint. Often protesters crashing an event or even a live television appearance is great fodder for the media (it’s dramatic and … Continue reading
How to modify effective US political communication and campaign tactics for Australian audiences part 1/3
The US style of political messaging could be summed up in the famous Uncle Sam (US) posters: I WANT YOU. Very Direct. Direct and strong eye contact Direct finger pointing … Continue reading
What to do if your speech is ‘rudely interrupted’ – a lesson from the Alan Joyce #pieing
Originally posted on doubleshot media:
The pie-in-the face interruption of Qantas boss Alan Joyce’s speech is a good lesson in how to react (or rather not react) if you ever find…
How to perform well on a panel discussion – Part 1/3
Originally posted on doubleshot media:
More and more business leaders, spokespeople, and ‘influencers’* are being asked to be parts of panel discussions – yet many don’t make the most of…
#Copywriting – how to write to be found – #SEO
Originally posted on I Wanna Be Creative!:
Writing to be found can a challenge – and a very different challenge from writing to stand out and be noticed. I just…
How to be more comfortable when being interviewed by the media about ‘uncomfortable’ topics Part 1 of 2
Originally posted on doubleshot media:
We all have topics in our business or personal lives that we would prefer not to talk about – or linger on. The challenge is…
Which is the higher sponsorship level – diamond or platinum or titanium?
Originally posted on doubleshot media:
If you get confused by Sponsorship levels – you are not alone. This post may help you understand the hierarchy confusion. At the moment there…
Lessons from the Bledisloe Cup and the Pulitzer Prize – to help your name live on, and improve your ‘business brand’
Originally posted on doubleshot media:
You’ve probably heard of the Pulitzer Prize and the Bledisloe Cup – but do you know the people behind these famous awards/prizes/trophies? This post was…
Why the name change to doubleshot media?
My previous title eFANgelism was inspired by Guy Kawasaki’s wonderful book Enchantment where he encouraged people to be ‘enchanting’ by sharing what they are passionate about and what they are … Continue reading
Answering questions – how to avoid people putting words in your mouth #Rugby #Bledisloe example
If you feel people are trying to put words into your mouth – here’s an easy ‘move’ you can use to use your own words yet appear like you are … Continue reading