putting the FAN in evangelism – spreading your messages by daring to share what you are a FAN of

Super marketing and copywriting lessons from supermarkets part 2 of 3

In part one, I wrote about the attention-pulling power of colour and images that persuaded me to choose certain products above so many others. In part two, I’ll discuss the … Continue reading

August 14, 2017 · Leave a comment

Super marketing lessons from supermarkets – part 1 of 3

You can become a better writer or marketer or persuader by learning lessons from supermarkets – as I did this morning. I was on a mission to buy tea and … Continue reading

August 9, 2017 · Leave a comment

#Writing Tip: How to use SCALD and SCOLD correctly

Originally posted on Bard of Breaking News (Breaking Bard):
      A TV news story about a child being burnt in a bath of hot water had a ‘super’…

July 9, 2017 · Leave a comment

How a secluded ‘sun and sea’ retreat like Sirenia can help you achieve your #creativity goals

Originally posted on I Wanna Be Creative!:
If you have a creative project you need to finish, you can learn from the writing discipline of Ian Fleming (the author of…

July 6, 2017 · Leave a comment

Grace under (deadline) pressure – the Hemingway peak time technique

Originally posted on I Wanna Be Creative!:
Grace under pressure when you are under deadline pressure – Learn from Hemingway Hollywood and Facebook exec Chris Adams knows what it’s like…

June 18, 2017 · Leave a comment

How to find mental focus and energy for your next big project

Originally posted on efangelist:
So many business people need to find mental focus for big projects – but they are often too busy, too interrupted, and too stressed to perform…

June 18, 2017 · Leave a comment

#Creativity as a #Cure-ator for Cure fans

Originally posted on I Wanna Be Creative!:
Sometimes your artistic ‘talent’ is curating the talents of others – or with this Cure-inspired project, being a Cure-ator. I have a passion for…

June 17, 2017 · Leave a comment