putting the FAN in evangelism – spreading your messages by daring to share what you are a FAN of
Does it annoy you when you hear political and business leaders use the wrong words when they speak? Do you ‘think less of them’ when you hear them make mistakes?
Some mistakes are worse and more embarrassing than others – like Tony Abbott’s word confusion – using ‘suppository’ instead of ‘repository’.
Recently, I keep hearing several politicians talk about ‘iNteration’ rather than the correct ‘iteration’.
Even Malcolm Turnbull gets his words wrong – but his mistakes are minor and due to a common problem – old-school hypercorrection*. (example at the end of this post, if you are interested)
I understand that political and business leaders are busy. From my experience helping them, effective political and business leaders do the following to try to reduce potentially embarrassing mistakes.
Another thing to be aware of is words that mean different things to different audiences in different parts of the world – slang and idiomatic expressions.
As I mentioned, some mistakes are minor – but other mistakes in using the wrong words can make political and business leaders look foolish…and certainly not a ‘suppository of wisdom”.
*hypercorrection is when speakers try so hard to be correct and proper – they are actually wrong. An example, is the use of I instead of ME.
Malcolm Turnbull in talking about his meeting with Donald Trump, recently referred to ‘…for Lucy and I’ when it should have been “for Lucy and me’.
At school, many old-school politicians were taught to NOT use ME – however sometimes ME is correct. I helped a Brisbane speaker know when ME is correct so he could be correct is all his future speeches.
An easy way to know when WE is correct is: you ‘break up’ the words and say them separately – for Lucy (correct)…for I (incorrect)…for ME (correct).
Another easy way is to substitute WE for X and I and US for X and Me.
You wouldn’t say ‘for WE’ – but you would say ‘for US’. I hope that helps.