putting the FAN in evangelism – spreading your messages by daring to share what you are a FAN of
an earlier post – valuable lessons.
Do you wish more people would stop and read your blogs or tweets?
These days – there is so much content out there – too much! What’s scarce is people’s time and attention.
You are probably like me and have far too many e-mails to read.
You have too many blog posts you want to read. Good, helpful posts – you just don’t have the time!
You have to decide in an instant whether to invest your time to read a message.
Take note what attracts YOUR attention!
When a message attracts my attention – I try to take a moment to understand WHY?
What triggered my decision to bother to read a message?
When I help businesses improve their writing for Social Media – I encourage people to do the same and take a moment to work out what catches theirattention.
Write down the key words or
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