putting the FAN in evangelism – spreading your messages by daring to share what you are a FAN of
O.K. you know your subject matter. You’re an expert in your subject matter.
Here’s an easy way you can come across in your presentation as a seasoned and expert presenter.
Borrow (and adapt) this technique from international presenter Guy Kawasaki.
Guy has a wonderful way of “warming his audience”. He is a wise business mind. He also has a warm and engaging style. In fact, this project e-FAN-gelism was partly inspired by Guy’s book Enchantment that includes daring to share what you are a FAN of.
Not all cultures are as effusive and “self-promoting” as in the US and especially California.
Many of the senior execs I work with and help are far more reserved. They just like to get their presentation over with and to not try to be too engaging.
Still, I show them how they modify Guy’s style – and get on with it. They often…
View original post 717 more words