efangelist

putting the FAN in evangelism – spreading your messages by daring to share what you are a FAN of

How to “use the news” to win more business

efangelist

Here’s how YOU can use the news to attract client interest, make your business more visible, and win more work.

By use the news – I mean write in a news style and use techniques that make your business content more newsworthy.

colbert-truthiness

Inspired by Colbert’s Truthiness – I encourage YOU to think Newsy-ness!

 

You  can improve your visibility through mentions in mainstream media AND you can make your website content more compelling to your existing and potential clients.

This article focussed on Law firm websites – and you can use the same principles for other professional businesses too.

Young Solicitor of the Supreme Court of Queensland before winning scholarship to study in the US Young Solicitor of the Supreme Court of Queensland before winning scholarship to study in the US

I’m a lawyer turned journalist and business communication consultant. I help professionals (not just lawyers) use news and news writing techniques to stand out from business competitors and make their business offerings more relevant…

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This entry was posted on December 12, 2014 by in Uncategorized.
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