efangelist

putting the FAN in evangelism – spreading your messages by daring to share what you are a FAN of

How to make your messages Resonate – the Nancy Duarte tea cup story

efangelist

When you want to make your messages connect with your audience – you can learn lots from Nancy Duarte’s Resonate.

resonate cover

I’ve read it dozens of times. It’s filled with Nancy’s analysis of many of the great speeches of history.

Duarte books Resonate

While I learned so much from her analysis or the grand speeches – the “story” that REALLY “resonates” with me is less than 200 words and about a tiny cheap tea cup.

tea cup 2

You read it first – then I’ll share why the structure and simple symbol is so powerful and memorable.

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“You undoubtedly have items in your garage that you’re hanging on to that are precious to you but would be meaningless to others. I have those too.

When my Gram passed away, she had nothing in her home of seeming material value. She was a smart, quick-witted lady who’d won awards for her poetry and lived a simple…

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This entry was posted on October 21, 2014 by in Uncategorized.
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