for a strong, fast pick-me-up
Don’t you love it when you see something that restores your faith in good writing and communication?
This morning I was so encouraged and entertained by a wonderful example of excellent social media communication.
This example I experienced on a Facebook post this morning:
The Facebook post led me to the CSIRO blog.
The post was about a “serious” professional, editor Jasmine Leong, in her important role with Australia’s CSIRO (Commonwealth Scientific and Industrial Research Organisation) – and yet the “hook” was about the professional’s other passions – including her love for being circus performer and hula hooper!
If the post had just been the usual “dry” professional profile, I would have ignored it.
I help organisations (often serious organisations such as legal firms and financial services organisations) create engaging…
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