putting the FAN in evangelism – spreading your messages by daring to share what you are a FAN of
Do you go to lots of industry expos or conferences?
Do you get tired of seeing or being part of the same of things and the same old “engagement” techniques?
I go to lots of conferences and take note of the expo exhibitors who do things a little differently and who turn passers by into warm leads or at least allied amplifiers of your messages.
Here are a few tips that could help you stand out and be remembered at your next expo or convention.
1. Think beyond the usual freebies you hand out.
While the usual branded pens and fridge magnets and note pads and tote bags and USBs and mini torches are good staples – think beyond these.
Think what else?
Think of your audience – what do they use and need in their lives?
Also, think beyond your audience – to their families or partners.
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