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putting the FAN in evangelism – spreading your messages by daring to share what you are a FAN of

Why smart, young people GROK the word GROK. Do you grok GROK?

I-Grok-Spock 1

Do you grok the word “grok”?

I hadn’t heard (or used) it for years – until I recently heard lots of young hipster tech types using the word.

If you don’t know – GROK means to “understand deeply” – as in I “get it”.

You understand something so deeply that it becomes part of you. It’s inside you rather than something you are acquainted with from a distance.

The word was coined in the 1961 science-fiction novel, Stranger in a Strange Land. – I didn’t hear it until the late 70s.

I still remember the first time I heard it – a super-smart older kid at school used it.

I loved the sound of GROK because the word sounded so sci-fi – both futuristic and primitive at the same time. To me it sounds like the name of a caveman – or some being you’d encounter on Star Trek.

Only the other sci-fi kids knew (or cared) what the word meant!

Yes, I loved my Star Trek back then – and still do! So does my son!!

phaser

In fact – there were special shirts – I GROK SPOCK.
i-grok-spock

I’m not a “sciencey” person but I work with lots of tech/science/engineer types.

TB NASA story

What I GROK is language and words – and I help engineering types improve the way they communicate and present – especially with non-scientific types!

I also remember watching a presentation by Steve Jobs – and when answering a question he used the expression “I grok that”. The expression was probably commonly used with his clever community when he was a young man.

Grok_Learning_logo

There is even an organisation called GROK LEARNING that teaches future generations to CODE.

So I reckon even more and more young people will use that word.

Wow, I’ll have to get one of those “I Grok Spock” T-shirts.

Those who grok GROK will think it’s really “cool”.

I also hear that using the word COOL is a sure sign that you are from a certain generation.

Even more so if you say “Coolomundo”!

Here’ a link if you’d like to Grok GROK even deeper!

Grok

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One comment on “Why smart, young people GROK the word GROK. Do you grok GROK?

  1. efangelist
    January 27, 2015

    Reblogged this on efangelist.

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