putting the FAN in evangelism – spreading your messages by daring to share what you are a FAN of
When you want to make your writing more:
1. active and vigorous
3. “on-line friendly”
try this simple, “little writing trick” – release the verb.
Many professionals – especially lawyers and engineers write in a longer and more passive style.
weaker verbs + nouns + lots of extra “little” words (including articles and prepositions)
When you release the verb, you look for the verb inside the longer nouns – (see below: in bold)
When I help professionals improve their writing I…
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