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This post is about using twitter to promote news stories – for example a tweet with a link to a news story.
Journalists are trained to wrote professional and responsible headlines – yet they often need to tweak their style for writing tweets.
Often the “responsible” headlines are not engaging enough for twitter.
If you want readers to notice your tweets and click through to any links – you can tweak your tweets with just a few words.
This tweet caught my eye – because it is from where I studied journalism in the US – J-school at Mizzou in Columbia, Missouri
I fondly remember the Columbia Missourian!
Anyway, I just saw this tweet from the Columbia Missourian. It’s OK and functional – but it could be better – more engaging.
Gender-neutral bathrooms encouraged in Columbia http://bit.ly/177glFr
As it is written – it is just…
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