putting the FAN in evangelism – spreading your messages by daring to share what you are a FAN of
If you are a journalism student or someone who writes reports for other industries I encourage you to:
1.learn to report your news or information responsibly AND
2.learn how to make your writing more interesting and engaging
The post was inspired by a US news headline :
No one injured in X Robbery
(I am deliberately not revealing the X – only to say it is the name of a store)
I can’t believe this headline “got through” the editing process.
The old editors I worked for would have kicked my butt if I wrote something like that!
I made lots of mistakes in my early years – but I learned from them.
The headline could easily be tweaked to be more engaging (yet still accurate)
I remember great lessons from various “crusty but benign” news bosses and editors.
The same tips apply to other industry “reporting” as well as…
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