putting the FAN in evangelism – spreading your messages by daring to share what you are a FAN of
It’s the Australia Day public holiday.
What are you doing reading this?
Why am I sending this message on the Australia Day public holiday.
Won’t everyone be busy partying or recovering?
Well, not necessarily!
Because Australia Day (26 Jan) fell on a Sunday – we get the Monday as a public holiday.
It’s interesting – we celebrated the day yesterday and today I am busy “working”.
Here’s why. Maybe you can relate.
1. My kids start school tomorrow – so my family is busy with school preparation – covering books, ironing uniforms etc.
2. I know lots of people go away for the Aust Day long weekend. We (my family) just enjoyed a looooong and fun beach holiday in January – so we’ve already had a fun holiday. We didn’t need to have another holiday. I understand lots of people DO go away – and that’s cool – but for us – it’s time to transition back to work mode.
3. If you have “audiences”/clients overseas – it’s not a holiday there – so it’s business as usual OS!
4. Here’s my theory and the reason why I am using today to send lots of messages to my “Australian” audiences.
Lots of my “audience” are like me. Many probably celebrated yesterday. Many are the sort of professional who probably use the “down time” to catch up on checking their social media messages.
Many are probably getting their kids ready for school and yet sneak in a quick hit of facebook or twitter for a quick break from the school preparations.
Anyway, I better get back to ironing all those school uniforms!
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I blog about fun pop culture stuff as well as more serious business communication tips and writing. Lots of posts about writing – and music!